Big Brands Awards (BIBA) is a product of Elix Promotions Ltd aimed at elevating brands in the market place.

BIBA Awards was established to recognize leading brands for their resilience, innovations and brand power hence making their products stand out as House hold name.

Annually Elix Promotions Ltd team will conduct market surveys to determine brand reputation, customer satisfaction, business excellence in terms of quality, value, professionalism, and integrity of business to inform end users.

BIBA Awards therefore will recognize brands and ensure delivery of quality services across board taking in mind opinions of the public and periodic market research.